Erin Sucher-O'Grady
Chief Experience Officer, Integrity
As the CXO at Integrity, Erin drives revenue and growth by strategically improving customer and employee experience programs. Erin ensures the Integrity brand is aligned across all interactions, acting as an ambassador for customers and employees. She specializes in AI deployment and training organizations in change management. She plays a prominent role in recruiting and hiring talent that aligns with our organizational goals. Her responsibilities extend to business development and mergers and acquisitions, ensuring that any integration strengthens the company's overall strategy.
Erin holds a BA in Strategic Communication from the University of Missouri School of Journalism, an MA in American Studies from Washington University in St. Louis, and is an MBA Forte Fellow at the Washington University Olin School of Business.
All Sessions by Erin Sucher-O'Grady
Track 2C - From Hype to Implementation: Building a AI-Driven Team
Track CThe buzz around AI is everywhere, but how do you move beyond the hype to achieve real, scalable results in your business? This session will provide a clear, actionable roadmap for leaders looking to integrate AI into their workforce strategies. You’ll learn how to identify the right AI tools for your enterprise, align them with your organizational goals, and empower employees to work smarter, not harder.
Building Dynamic AI Stories: GitHub-Powered Fantasy Narratives with LLM Function Calling
Zack TheatreI built a cool website for my coworkers that visualizes our daily work through an engaging fantasy lens, bringing our collaboration to life through animated stories and shared adventures. This Next.js application transforms GitHub commit activity into personalized fantasy narratives using ChatGPT, where function calling enables dynamic world-building by querying user locations, pathfinding, and nearby player detection. Join us for an in-depth exploration as we dive into the architecture that combines real-time data retrieval with AI storytelling, discuss the differences from traditional RAG systems, and explore how this approach creates uniquely contextual and interactive narratives. Perfect for developers interested in creative AI applications, dynamic context generation, and advanced LLM integration patterns.
Track B - Inside Track: Partnering with Large Health Systems to Build Successful Consumer Products
Holecamp ClassroomBreaking into large health systems is no easy feat—but it’s essential for innovators looking to build scalable, impactful consumer health products. In this candid fireside chat, Kristin Ebert, former Chief Experience Officer at Mercy and seasoned product and strategy leader, shares insider insights on how to earn trust, align with enterprise priorities, and create products that resonate with both consumers and complex healthcare systems. With 25+ years of experience driving growth through human-centered design, Kristin reveals what it really takes to go from outsider to strategic partner in today’s evolving healthcare landscape.
(Leadership) 3A: The Silver Tsunami and The Future of "The Agency"
Track AThis isn't just a wake-up call-it's a roadmap for agencies to future-proof their businesses and redefine what success looks like in a new era.