Sal Frisella

Sal Frisella

Chief Executive Officer at 1st Phorm International

Sal Frisella is a husband, father of three children, and the President of 1st Phorm Supplements, which was founded by his brother Andy. He was a Minor League Baseball player who was drafted by the St. Louis Cardinals and played for the Single A New Jersey Cardinals.

All Sessions by Sal Frisella

Consumer Product Innovation Expo 04/03/2025
9:00 am - 10:00 am

Opening Keynote - The Power of Culture: How High Standards Create The Best Partnerships

Main Stage

Join Sal Frisella, CEO of 1st Phorm International to hear his story from MLB success as a St. Louis Cardinals, to growing 1st Phorm into an international brand, now working in partnership with Anheuser-Busch.