Doors Open & Registration

Formalizing Your Sales Processes to Generate Revenue

Panic leads to bad decisions, and bad decisions cost revenue. When sales processes are inconsistent and unpredictable, businesses find themselves struggling with stalled pipelines, missed revenue opportunities, and an inability to scale. In this session, sales expert Kristie Jones will walk small business owners and startup leaders through the essential steps to formalizing their sales strategy, ensuring a structured and repeatable approach to closing deals. A strong sales process isn’t just about having the right people; it’s about leveraging the right systems, tools, and discipline to create consistent results. Kristie will break down how businesses can use data-driven insights to refine their sales approach, ensuring they are reaching the right prospects with the right message at the right time. Drawing from over two decades of experience in sales leadership and executive coaching, Kristie will share actionable strategies for building a process-driven sales culture that eliminates guesswork and focuses on predictable revenue growth. Attendees will learn how to improve lead qualification, enhance client retention, and leverage sales enablement platforms to remove bottlenecks and accelerate deal closures. Whether you are just starting to build a sales team or looking to refine an existing strategy, this session will equip you with the knowledge and tools to create a scalable, high-performing sales system that supports long-term success.

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AI & Business Systems Development

AI Mastery: Harness the latest advancements in AI tools to enhance your business operations, communications, and overall customer experience, using tailored-automations, leading to more deals & growth.

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AI as Your Small Team’s Superpower: Doing More With What You Already Have

We never set out to 'do AI.' We set out to build clarity, team capacity, and repeatable processes—without the luxury of a big team or budget. That meant finding practical ways to train people faster, document what works, and align everyone around shared goals. So we started recording voice notes, narrating our processes, and asking ChatGPT to turn them into onboarding guides, checklists, and workflows. It’s not perfect—but it’s evolving with us. In this hands-on session, we’ll show exactly how we’ve trained our staff, onboarded volunteers, and supported new hires using AI tools and our real workflows. You’ll see how this approach works whether someone is virtual, part-time, or learning by doing—and how it’s helping us build stronger systems through continuous learning and iteration, as part of our journey to grow Dutchtown Innovation Hub into a thriving, world-class innovation community, without losing the soul of the work.